5 Tips for Improving Your Call Center Script

  • March 27, 2014

Volunteer call centers can be the hardest contact service to master. Most political calls end with volunteers being hung up on or just ignored in general. So how can your volunteers better engage the people they’re calling? It all comes down to the script. With an effective script, volunteers get right to the message and ask the important questions upfront.

Here are five Campaign Now tips to adding the most to your voter call scripts:

1) Greet the person answering. Immediately upon a person picking up the call, ask how that person is CFW_Information_Services_call_center_people_at_workstationsdoing. A friendly opening will create chances for more conversation.

2) Be upfront and honest. The introduction should present yourself, the organization your calling on behalf of (those who funded the campaign), and what message you're trying to send. Being honest will make your message clearer to the caller and provide better feedback for your issues or campaign.

3) Be prepared. Tell the caller how long the call will be from the start. Have two go-to questions that are important to the cause you’re representing and briefly explain why they are important to your campaign.

4) Distinguish between supporters and non-supporters. Call scripts should address those who are supporters and those who are non-supporters. Having a specific message for these segmented groups will help save time and be less trying for all. Don’t waste an opportunity to thank those who support your cause and to gather valuable information from them, like email addresses and a cell phone number, and to ask if they want to donate or further support the campaign. Then relay their information to the fund-raising team.

5) Be courteous. Thank them for their time, and let them know if the campaign will be calling them back at a later date.

Connecting with the caller is just step one, so having a friendly and concise message helps ensure for a more effective campaign. Campaign Now has the services necessary to bettering your calling strategy. For more information, please visit our services page or contact us.

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