Grassroots Movement Blog

Lessons We’ve Learned for Marketing to Your Nonprofit Donor Database

By John Connors

When you’re talking about marketing to your donor database it isn’t always about response rates, but response does play a big factor in your cost...

10 Stats That Tell Why Direct Marketing Is Still Vital for Raising Money

By John Connors

In our earlier blog post “Typical Response Rates for Direct Marketing Efforts,” we identified that while telephone marketing led direct marketing...

Nonprofit Fundraising Ideas That Work

By John Connors

You may have seen our blog post on “Five Proven Fundraising Ideas for Nonprofit Organizations.” While I’m not sure you can ever have enough...

Does Telemarketing Still Help Raise Money?

By John Connors

In our nonprofit blog post “Typical Response Rates for Direct Marketing Efforts,” we noted that the Direct Marketing Association's 2015 survey...

10 Nonprofit Fundraising Best Practices

By John Connors

Over the years I’ve worked with nonprofit organizations of every size and shape. During that time I found that there are a few best practices that...

A Rundown of the Best Nonprofit Fundraising Software

By John Connors

Finding the best of anything is very much a matter of perspective. As a case in point, if you Google “best nonprofit fundraising software,” you’ll...

Tips for Increasing Your Donor Base

By Evan Harris

Growing your donor list and increasing your fundraising numbers are a must for organizations in every industry. Expanding a donor base may sound...

Tips and Tools for Candidates Starting to Raise Money Online

By Grace Frank

Raising money, lots of money, is essential to running a successful political campaign. And raising money online is a key component of a broader...

Basic Tips for Political Fundraising Calls

By Evan Harris

What’s the best way to raise money in politics these days? It isn’t an app from Silicon Valley or a new product from a startup. It’s one of the...

Five Proven Fundraising Ideas for Nonprofit Organizations

By John Connors

There are many, many ideas for expanding your fundraising. Some that will be productive and others that may take you on a chase without the...

Seven Shocking Facts about Political Donor Data

By Evan Harris

Political donations are some of the most controversial and trending topics during the election season. There’s little doubt that once the 2016...

An Overview of the Different Types of Nonprofit Revenue Models

By John Connors

Developing and sustaining a sound model for revenue is essential for the long-term health of your nonprofit. But it can't just be focused on the...

    Sign up for periodic industry and company insights.

    ultimate-guide