In our work with nonprofits of every size and budget, we’ve encountered a wide array of technology being used for direct marketing. Many nonprofits...
When you’re talking about marketing to your donor database it isn’t always about response rates, but response does play a big factor in your cost per...
In our earlier blog post “Typical Response Rates for Direct Marketing Efforts,” we identified that while telephone marketing led direct marketing...
You may have seen our blog post on “Five Proven Fundraising Ideas for Nonprofit Organizations.” While I’m not sure you can ever have enough...
In our nonprofit blog post “Typical Response Rates for Direct Marketing Efforts,” we noted that the Direct Marketing Association's 2015 survey...
Over the years I’ve worked with nonprofit organizations of every size and shape. During that time I found that there are a few best practices that...
Finding the best of anything is very much a matter of perspective. As a case in point, if you Google “best nonprofit fundraising software,” you’ll...
Growing your donor list and increasing your fundraising numbers are a must for organizations in every industry. Expanding a donor base may sound like...
Raising money, lots of money, is essential to running a successful political campaign. And raising money online is a key component of a broader...
What’s the best way to raise money in politics these days? It isn’t an app from Silicon Valley or a new product from a startup. It’s one of the...
There are many, many ideas for expanding your fundraising. Some that will be productive and others that may take you on a chase without the results...
Political donations are some of the most controversial and trending topics during the election season. There’s little doubt that once the 2016...
