Grassroots Movement Blog

    Academic Study Demonstrates The Impact of Positive and Negative Campaign Ads on Voter Turnout

    Northwestern's Kellogg School of Management finds campaign ads significantly influence voter behavior and election...

    McLennan County Case Study: How Campaign Now Drove GOP Primary Turnout Among Hunters and Veterans

    Increasing Texas conservatives' voting participation through strategic alliances, targeted data, and Campaign Now's...

    Understanding Political Ads: What Voters Really Want

    Exploring the effectiveness and impact of political advertising. What you need to know: Political campaigns continue to...