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Today, direct mail, or “snail mail”, is often viewed as an “old” method of contacting stakeholders, donors and voters...
It goes without saying, running a political campaign isn’t easy. One of the most difficult aspects of these activities...
Looking back at the three types of data, we'll remember that first-party data is all that information you collect from...
Looking back at the three types of data, we'll remember that first-party data is all that information you collect from...
It's not a secret: the key to a successful campaign is accurate, actionable data. Knowing who voters are and what they...
Social media can be one of the most powerful tools you can use in your effort to build followers and support for your...
Recruiting and maintaining a productive volunteer force is often one of the greatest challenges your campaign can face....