Recent Articles
Depending on who you talk to, yard signs are eyesores or an essential part of a political campaign. During an election...
Messaging for a candidate is one of the most important parts of a campaign. How a candidate’s campaign website is...
You’ve spent last year finding a candidate, pulling papers, and doing all of the major preliminary work for 2016. A...
Winter and end of the year holidays are an unforgiving time for candidates and campaigns. Time and money, the backbone...
Have you ever given a campaign speech and felt the response was a little...off? Then you know how important avoiding...
Over the years, I’ve worked with hundreds of candidates for public office. The one thing these candidates all have in...
As you know, direct mail marketing is only one of many impression mediums that are essential to running a successful...
If you plan on running in a local election and there is publicly available information about you that might be a...
Each election season we see dozens of suitable candidates pitch themselves as the best choice for their desired office,...
It's not a secret: the key to a successful campaign is accurate, actionable data. Knowing who voters are and what they...
Recruiting and maintaining a productive volunteer force is often one of the greatest challenges your campaign can face....
The days of getting out the vote and hoping people respond are over. Campaigns have much more control over creating the...