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When a new platform emerges onto the scene, it’s a waiting game to see how it will develop in the sea of digital...
Some people think email marketing is old school. While it is ancient in online terms, it’s still an extremely important...
The days of getting out the vote and hoping people respond are over. Campaigns have much more control over creating the...
Chances are you’ve heard about Vine. It is the up and coming video platform with a unique niche: users access short...
It was a landslide victory for Republicans in the 2014 mid-term elections, but how did the GOP get so many people to...
A great walk book is completely useless if the team implementing it is not prepared, skilled, or the right fit....
While many of you are taking a breather from the craziness of the 2014 campaign season, it won’t be long before it’s...
If you’ve ever worked on a campaign, you know how important smart canvassing can be to reach critical voters...
Canvassing is both one of the most time-consuming parts of a campaign and one of the most effective ways of reaching...
Twitter chats are a great way to stir up buzz for a person, campaign, product or whatever if it is you’d like people to...
They’ve finally all given in. It took a few years, but every single member of Congress now has a Twitter account. Just...
Bloggers have been around for a long time now, but it took politicians years to realize their value. While some, like...