Recent Articles
When you’re managing a political campaign or running for office yourself, learning how to interact with your unique...
It goes without saying, running a political campaign isn’t easy. One of the most difficult aspects of these activities...
Looking back at the three types of data, we'll remember that first-party data is all that information you collect from...
Looking back at the three types of data, we'll remember that first-party data is all that information you collect from...
Each election season we see dozens of suitable candidates pitch themselves as the best choice for their desired office,...
It's not a secret: the key to a successful campaign is accurate, actionable data. Knowing who voters are and what they...
Social media can be one of the most powerful tools you can use in your effort to build followers and support for your...
Recruiting and maintaining a productive volunteer force is often one of the greatest challenges your campaign can face....
Search Engine Journal has generated a superb infographic on the Growth of Social Media. The numbers are pretty awesome....
When a new platform emerges onto the scene, it’s a waiting game to see how it will develop in the sea of digital...
Some people think email marketing is old school. While it is ancient in online terms, it’s still an extremely important...
The days of getting out the vote and hoping people respond are over. Campaigns have much more control over creating the...