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Grassroots Movement Blog

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    Data, Public and Voter Opinion Polling, Political Campaigns, Voter and Consumer Research

    The 2026 Battlefield Is Taking Shape, but the Map Is Still Moving

    The newest ratings give Republicans the shorter House route, but volatile primaries, uneven fundraising and expanding...
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    Media, Political Campaigns, Voter and Consumer Research, Polls

    Fabricated Polling Undermines Our Democratic Process

    Fabricated polling disguises deception as research, leaving voters and campaigns to absorb damage that retractions...
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    Fundraising, Digital, Political Campaigns, Technology

    Google’s Verified Sender Program Changes Political Email Deliverability

    Verification may improve political email delivery, but strict eligibility and recipient feedback will still determine...
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    Data, Public and Voter Opinion Polling, Political Campaigns, Voter and Consumer Research

    Summer Senate Polls Are Signals, Not Forecasts

    Summer Senate polls show meaningful Democratic strength, but recent midterms suggest those advantages may narrow...
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    Data, Public and Voter Opinion Polling, Political Campaigns, Maps

    Small State Volatility and Ticket Splitting: How the 2026 Senate Map Is Being Redrawn

    Small state ticket splitting and localized campaign dynamics are challenging national assumptions while shaping the...
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    Fundraising, Public and Voter Opinion Polling, Strategy, Political Campaigns

    Buckeye State Deadlock: Ohio’s Governor Race Tests Political Direction

    Ohio’s competitive governor race is testing whether national visibility or state focused public trust carries more...
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    Public and Voter Opinion Polling, Strategy, Political Campaigns, Maps

    Tar Heel Tussle: Roy Cooper vs. Michael Whatley in North Carolina’s Senate Clash

    North Carolina’s open Senate race tests whether statewide familiarity can overcome the state’s persistent Republican...
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    Public and Voter Opinion Polling, Strategy, Political Campaigns, Maps

    Generic Ballot Surge: Women and Independents Reshape the House Map

    A Democratic national polling advantage is changing how both parties define the House battlefield while women and...
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    Data, Public and Voter Opinion Polling, Political Campaigns, Technology

    Why Republican Campaigns Should Walk Away from Synthetic Polls

    AI-generated respondents may look convincing, but they do not provide new evidence about what voters actually think.
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    Media, Strategy, Political Campaigns, Voter and Consumer Research

    Out of Home Advertising Gives 2026 Campaigns a Measurable Edge

    With 35% of Americans reporting mobile research after seeing OOH ads, campaigns have reason to test whether public...
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    Data, Media, Strategy, Advocacy

    America’s Retreat Is Rewriting the Rules of Global Democracy

    As Washington leaves institutions it shaped, autocratic coalitions move to define the rules replacing it.
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    Data, Media, Strategy, Advocacy

    Why Millions in Political Ads Are Flop-Era Material

    Record spending cannot rescue campaigns when repetitive ads exhaust voters, waste impressions and replace locally...
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