Grassroots Movement Blog

How to Write Fundraising Posts That Work

What if I told you that we discovered the no-fail formula for writing fundraising emails and social media posts that...

Doing Political Campaign Opposition Research on Yourself

If you plan on running in a local election and there is publicly available information about you that might be a...

Why You Should Build Relationships, Not Lists

When you’re managing a political campaign or running for office yourself, learning how to interact with your unique...

The Best CRMs For Political Campaigns

It goes without saying, running a political campaign isn’t easy. One of the most difficult aspects of these activities...

Tools You Can Use to Collect First Party Data

Looking back at the three types of data, we'll remember that first-party data is all that information you collect from...

Tools You Can Use to Collect First Party Data

Looking back at the three types of data, we'll remember that first-party data is all that information you collect from...

Why Building a Narrative is Critical for a Successful Campaign

Each election season we see dozens of suitable candidates pitch themselves as the best choice for their desired office,...

The Best Type of Data You Can Get For Your Campaign

It's not a secret: the key to a successful campaign is accurate, actionable data. Knowing who voters are and what they...

What Are The Best Times to Post on Social Media?

Social media can be one of the most powerful tools you can use in your effort to build followers and support for your...

How to Get Volunteer Traction for Your Campaign

Recruiting and maintaining a productive volunteer force is often one of the greatest challenges your campaign can face....

Leveraging Social Media to Support Your Cause

Search Engine Journal has generated a superb infographic on the Growth of Social Media. The numbers are pretty awesome....

7 Innovative Digital Advertising Platforms for 2015 and Beyond

When a new platform emerges onto the scene, it’s a waiting game to see how it will develop in the sea of digital...